Erdem x H&M Has Arrived

November 1, 2017 by

Another H&M collaboration with a high-fashion designer…I’m already planning outfits!

The Erdem x H&M collection launches tomorrow bright and early. Like the vast majority of H&M collabs, the store is expecting a potential sell out. If you’re an early riser, I’d recommend hitting the store before opening time at 8 AM. Yes, I called NorthPark and confirmed. But if you’re like me and cherish every minute of bed, shop from your laptop starting at 8 AM EST time.

Photo courtesy of the Evening Standard

Think English roses, jewel tones and lace. ROMANCE. Inspired by the English countryside and Erdem’s most prominent staples, this collection includes everything from ball gowns to structured blazers and cropped pullovers. Whimsical floral prints and lace effortlessly contrast the collection’s modern silhouettes. Here are some of my favorites:

As if it couldn’t get any better, cinematic genius Baz Lurhmann brings this collection to life in the short film titled, “The Secret Life of Flowers”. Watch HERE. I have chills.

Photo courtesy of the Evening Standard


Set your alarms, people. Designer clothes don’t always come this cheap.

Xo,

Alegra

Feature Image Courtesy of H&M

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